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Search is on for the best Puerto Rican bartender for a world cocktail festival in Brazil

PlateaPR

The 15th edition of World Class, the leading cocktails and mixology platform, returns to the Island. More than 60 countries come together to select the best bartender and showcase trends in the industry.

This edition will collaborate with regional producers, highlighting high-quality local products, while connecting with 20 local professionals who are passionate about excellence in mixology. From among them, Puerto Rico's winner will be selected to represent the Island at the global competition in Brazil.

This year, World Class Competition, which will bring together 300 bartenders from Central America and the Caribbean, arrives focused on the root-to-glass philosophy, highlighting local venues and high-quality products.

Participants in the 2023 edition will take part in an educational phase with seminars led by World Class ambassadors. They will also join an agroecological tour where they will learn about organic farming and fermentation as a new cocktail ingredient.

Puerto Rico will compete in Brazil

After completing the educational phase, candidates will move on to a challenge where they will put their skills and creativity to the test. Two semifinalists will face off in the final until Puerto Rico's representative is selected. That person will advance directly to the final in Brazil, where more than 60 countries will compete. The local winner will be recognized as the best bartender in their country and will serve as a Diageo brand ambassador for one year.

In addition, to celebrate the art of mixology and create distinctive experiences for consumers, the "World Class Cocktail Festival" will take place.

This year, the featured brands from Diageo's Reserve portfolio will be The Singleton and Tequila Don Julio. During the month of April, you can visit:

  • Hiedra – Wednesday, April 26

  • Antillano – Thursday, April 27

  • La Unidad – Friday, April 28

This platform, created by Diageo, is held globally. In Puerto Rico it takes place through Méndez & Co, distributors of participating brands including Tequila Don Julio, Singleton and others.

About Diageo

DIAGEO is the world's leading spirits company, with an extensive collection of brands that includes Johnnie Walker, Crown Royal, JεB, Buchanan's and Windsor whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

This content was translated with the assistance of Artificial Intelligence (AI).