Artist Bad Bunny recently shared an Instagram post featuring different spots around the Island, inviting people to support Puerto Rican businesses.
With the first concert of the residency just around the corner, we present a selection of Puerto Rican brands offering everything from fashion and accessories to give you ideas for your outfits, to home and pet products, if what you're looking for is to discover more local brands.
The guide includes boutiques in Santurce, stores with multiple locations in shopping centers, and businesses that operate primarily online.
👙 Fashion and style
Moni & Coli
Founded in 2023 by the sister duo Mónica and Nichole, this clothing boutique is located on Calle Loíza. You'll find a selection of clothing, accessories, jewelry and footwear from local designers.
They also carry greeting cards with original designs for any special occasion. Explore your style while taking a stroll through Santurce.
YAYI by Yayi Pérez
YAYI is a slow-fashion brand designed and manufactured locally in Puerto Rico, founded by designer Yazmín "Yayi" Pérez. The design studio operates on a made-to-order model to avoid unsold inventory waste.
They keep only their best-selling styles in stock, and each piece is unique depending on the hand of the seamstress who made it. With prices ranging from $30 to $260, each purchase contributes directly to Puerto Rico's economy and supports the construction of durable, quality garments.
ELEDÉ
Locations: Mayagüez Mall and San Patricio Plaza
The ELEDÉ brand carries jewelry and clothing that reflect the island sensibility with a contemporary style. Its "Volver a Casa" collection features soft-fabric T-shirts and caps with Puerto Rico prints.
Its pieces also reveal a tropical spirit through jewelry tied to Puerto Rican identity, including the amapola, the coquí, dominoes and more.
Concalma
Founded in 2006, this fair-trade pioneer produces its distinctive bags at the Cooperativa Industrial Creación de la Montaña in Utuado, a women-owned cooperative that employs rural workers at fair wages.
Concalma is known for its 16 styles of bags, totes and backpacks made with colorful fabrics and comfortable athletic handles. It has collaborated with more than 15 Puerto Rican artists and served as a platform for more than 60 local brands. After operating 18 years in Old San Juan, it is now 100% virtual with an office in Santurce. Its products are available exclusively on its website.
Vigo Swim
A sustainable swimwear brand created by Puerto Rican designer Mariana Vidal Goss. Its pieces, including the "BORIKINI," are reversible and made in San Juan with premium recycled fabrics.
Vigo collaborates with Tropical Diosas to create swimwear that celebrates female body liberation with sensual silhouettes. Each piece is made to order to avoid overproduction, with a production time of up to two weeks. You can find the pieces at houseofvigo.com.
👡 For lovers of unique footwear
Zapatera Caribeña por Viviana Torres Rivera
Zapatera Caribeña makes handcrafted footwear using traditional Italian techniques.
The company maintains a sustainability commitment across three areas: economically, it works with specialized artisans in small workshops who receive fair pay; environmentally, it practices responsible manufacturing with limited production to avoid waste; and socially, it donates $10 from each sale to social-impact or educational projects by Puerto Rican women.
🫖 For a stylish home
Conloque
Conloque is a ceramic and polymer clay studio specializing in handmade jewelry and home goods. Through her designs, founder Daniela De Jesús aims to elevate daily routines with pieces that bring joy to their owners.
The new collection from “La Merienda”, created in collaboration with culinary content creator Carolina Ginorio, plays on the memory of the baskets used to serve classic school snacks like empanadillas, bocadillos, hot dogs and cups of ICEE.
The series includes T-shirts, mugs, glasses and one-of-a-kind ceramic plates with designs referencing summer on the Island.
🌞 Skincare designed for the Caribbean
Borikén Gold
Borikén Gold is a skincare brand whose creams include sun protection. Founder Daniella Montes conceived the brand to capture the essence of the Island, developing products that nourish, protect and enhance every skin tone with a golden warmth.
The business currently has two products: Jardín de Amapolas, a coconut oil-based body sunscreen with SPF 30 that moisturizes skin and scents it with jasmine essence.
It also offers Sol de la Plata, a tanning oil with SPF 8 that leaves trails of golden shimmer for an ideal tan and moisturized skin, made with grape seed oil, coconut oil and aloe vera. Find them at borikengold.org.
🧑🧑🧒🧒 For kids
El Jibarito de la Cajita
The characters of El Jibarito de la Cajita are educational tools that help children discover Puerto Rican cultural heritage. Each figure includes a narrative with adventures and stories based on the Island's customs.
El Jibarito, the main creation in this line, has added new companions to his family: la Jibarita, el Gallo, la Abuela, el Abuelo and many others.
🐶 For pet lovers
Toy Doggie
Toy Doggie's products for dogs and cats are fashionable as well as functional, comfortable and safe for your furry companions. Designed and made in Puerto Rico, they use ethical, breathable materials that support natural movement.
On their website you'll find everything from stylish accessories to harnesses, leashes, body flotation devices for swimming and water bottles for your outings.
You can find Toy Doggie products at Walmart or on their website.
My Sweet Cookies
My Sweet Pet Cookies is a local brand of specialty cookies and treats for pets. Made by a veterinarian, these baked goods use natural ingredients and are produced in small batches to ensure freshness and quality.
The company's mission is to offer delicious, reliable products that pet owners can give their furry companions with confidence, promoting their well-being through 100% natural ingredients and the veterinary expertise of its founder.
You can find the products at Walmart, Kikitos Grooming in Salinas and on their website.
Cover: @Shopconcalma and @zapateracaribena
This content was translated with the assistance of Artificial Intelligence (AI).
